Because every pet
deserves to find
their WAI home.
Who Am I tags turn any smart phone into a bridge between your missing pet and the person who finds them. Give your pet a voice today!
Free tag · Just pay postage from £2.95 · No subscription required
Because every pet
deserves to find
their WAI home.
Who Am I tags turn any smart phone into a bridge between your missing pet and the person who finds them. Give your pet a voice today!
Free tag · Just pay postage from £2.95 · No subscription required
Create your pet an
online profile
Your pet can't tell people who they are, where they belong, or how to contact you.
A WAItag profile does it for them.
Add their photo, medical information, personality, and emergency contacts so anyone who finds them has everything they need to help bring them home safely.
Ready in minutes. Accessible instantly with a simple scan.
Find out more →
Our community grows every day
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Pets protected
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Community members
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Tags scanned
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Sightings reported
A live map of every missing pet
The moment you mark your pet as missing, they appear as a live pin on the Lost Pet Globe, visible to the whole WAItag community.
Anyone can spot them and report a sighting straight from the map, even if they never scan the tag. Each sighting reaches you instantly and builds a trail of where your pet has been seen.
It turns your neighbourhood into a search party. Give it a spin - this map is live right now.
Explore the Lost Globe →Instant SMS when someone spots or scans your pet's tag.
The moment someone scans your pet's WAItag and shares their location, you'll receive a text message showing their exact GPS position.
If your pet is reported lost and someone spots them from a distance, they can submit a sighting directly through the Lost Pet Globe, even if the tag hasn't been scanned. This gives you additional opportunities to track sightings and bring your pet home faster.
We'll also notify the WAItag community, helping spread awareness of your missing pet and increasing the chances of a safe reunion.
Find out more →Give your pet the voice they deserve
A traditional pet tag can only hold a name and phone number.
Our smart NFC & QR code WAItag's give your pet a complete digital profile that can be updated anytime. Add emergency contacts, medical information, allergies, medication, photos, and important care details so the person who finds them has everything they need to help.
More information. Better protection. Greater peace of mind.
Get your free WAItag →Just pay postage from £2.95 · No subscription required
What's included
Power up your tag with these
exclusive features
Alert sent to 47 nearby members
Within 10 miles · just now
Posted to WAItag community page
Facebook & Instagram · just now
One Community
When you activate Lost Mode, alerts go out instantly to nearby WAItag members, local vets, shelters, and our social channels. So the whole community is looking from the moment you report.
Find out more →Phone number
Home address
Medical info
Privacy Your Way
You decide what the public sees. Toggle your phone number, home address, and medical details on or off at any time instantly from your phone. Full control, always.
Find out more →Referral Rewards
Refer friends and climb through our community tiers - Supporter, Protector, Guardian, Champion, and Legend. Each milestone unlocks real rewards: charity donations, free Pro months, and exclusive WAItag merchandise.
Find out more →QR Code
NFC Chip
Dual Technology
Every WAItag carries both a QR code and a built-in NFC chip. If one can't be read, the other works instantly. No app required, just tap or scan and your pet's full profile opens immediately.
Find out more →Give your pet the best chance of coming home.
Free tag. Just pay postage. No subscription needed to start.
Order your free WAItag →WAItag App
Manage your pets, track scans, activate Lost Mode and get alerts - all from your pocket.
Coming soon on
App Store
Coming soon on
Google Play